INTRODUCTION
Every year Cambodian people celebrate and
enjoy their happy time very much of Happy New Year. This year they will celebrate the year
of Rabbit.
Beside, TV3 also have a great time to
celebrate and wishes to all Cambodian people for happiness and fun in the year of rabbit.
In order to make this such event more interesting, TV 3 is going to organize a tour
concert in Sihanouk Ville (along the beach) with full set up of the band, stage and
participation of all the Cambodian artistes.
This event will be happening on 14th of
April, 1999 with live-telecast on Sihanouk Ville TV and will be delayed-telecast on TV3
Phnom Penh thereafter.
OBJECTIVE
To organize an outdoor concert by tour to
Sihanouk Ville in order to participate a new year celebration and wishes to all Cambodian
people during the year.
Additional of this objective is aimed to
encourage more tastes to Cambodian people to enjoy lifetime with TV3 and its media
channel.
To provide an opportunity to sponsor for
the benefits as of;
Supports and generates further brand
awareness.
To promote the advertising and brand
mileage.
To secure consumer participation to provide
an opportunity for promotional point-of-sales.
CONCEPT
A road show concert that provides the
Cambodian people for a happy time and exciting during this major celebration.
A tour concert that creates more fun and
interesting event through participation and performance of Cambodian famous artistes and
celabrateties.
A tour concert that conducts and performs
on the beach with a beautiful scene and thousand of people surrounding. Moreover, this
event will appear on Sihanouk Ville TV through live-telecast during event day and will be
delayed-telecast on TV3 Phnom Penh after the event.
PROGRAM
This tour concert will be happening on the
second day of the celebration which dated on 14th April, 1999 at 4:00pm onward.
The serials of this program is the
participation of all Cambodian famous artistes and singers as well as jokers and
celabrateties. Below are the names of celabrateties;
- Mr. Preap Sovath Miss. Him Sivann
- Miss. Khat Sokhim Mr. Koy
And others
SPONSORSHIP PACKAGE (1)
The sponsorship package of this tour
concert will be categorized by exclusive of product being sponsor. Below please find the
rate of sponsorship package;
Golden package: USD10,000.00
Benefits :
Exclusive branding on stage
Name of sponsor during show mentioned by MC
TVC(30") loose spot during show of
Live-telecast - 20 spots
TVC(30") loose spots during
delay-telecast - 6 spots
Promo-spots of 15" - 3 spots/day x 15
days before the event.
4 floor-spaces for selling booth with
merchandisers & POSM
SPONSORSHIP CONFIRMATION(1)
We hereby agree with the terms and
conditions set out in your proposal and agree to sponsor " Lucky Rabbit of 99"
for the amount of Ten Thousand Dollars, being of Golden Package.
--------------------------- |
------------------------------- |
| On behalf TV3 |
On behalf
of……………. |
| Date:………………… |
date:…………………….. |
SPONSORSHIP
CONFIRMATION(2)
We hereby agree with the terms and
conditions set out in your proposal and agree to sponsor " Lucky Rabbit of 99"
for the amount of Five Thousand Dollars, being of Premier Package.
--------------------------- |
------------------------------- |
| On behalf TV3 |
On behalf
of……………. |
| Date:………………… |
date:…………………….. |
Premier package: USD5,000.00
Benefits :
Exclusive branding on stage, size: 1.5m x
1.5m
Name of sponsor during show mentioned by MC
TVC(30") loose spots during
delay-telecast - 3 spots
TVC(30") loose spot during show of
Live-telecast - 10 spots
Promo-spots of 15" - 3 spots/day x 15
days before the event.
2 floor-spaces for selling booth with
merchandisers & POSM
Buy TVC loose spots @US$175.00 per spot
Benefits : Additional 1 spot in
reviewed tape. |
